Prospection

With award-winning ProGPT

Patient-centric intelligence that unlocks the Anticipation Advantage

Prospection combines our patient-centric intelligence with advanced AI and natural language interaction to help teams understand patient journeys, see what’s coming next and anticipate key events across care and market share.

42%
Faster1
Identify opportunities earlier across the patient journey
71%
Increase1
Accelerate decision making across brand and analytics teams
up to
$200K Savings2
Maximize value from patient data investments

Prospection Insight

Understand what’s happening across the patient journey

Prospection Insight provides unmatched visibility into patient behaviour, product performance and market dynamics. Built on clinically enriched longitudinal patient data, Insight delivers validated patient-centric intelligence across regimens, lines of therapy and treatment patterns.

This foundational understanding enables teams to uncover opportunities, identify gaps and form the basis for anticipating what comes next.

Prospection Journey

Understand how patients move and progress through care over time

Prospection Journey visualizes patient treatment pathways across lines of therapy and regimens, providing a dynamic view of how care evolves.

Explore progression, transitions and treatment flows in seconds with intuitive filtering and rich longitudinal data – revealing patterns and signals that shape future decisions across care and market share.

Prospection Predict

Anticipate key events before they happen

Prospection Predict identifies when critical moments in the patient journey are likely to occur – including diagnosis, treatment initiation, switching and discontinuation.

By surfacing these signals early, teams gain the ability to engage sooner, prioritize resources more effectively and influence outcomes before the opportunity is lost.

Available in select markets

Prospection Facility Insights

Analyse facilities at the account level to optimize commercial strategy and execution

Facility Insights helps brand and commercial teams go beyond sales data to understand account-specific performance drivers, treatment patterns, indication splits, lines of therapy, and more. Generate insights needed to profile accounts based on treatment behaviors, trigger actions to guide field force, and resource effectively for field efficiencies.

Facility Insights capabilities are subject to regional variation. In some markets, including Japan, Facility Insights is designed for internal management use to inform strategic decisions and not intended for direct use by or distribution to field force teams.

ProGPT

The handy, AI-powered assistant for refining and exploring insights, all via a chat experience

Prospection AI’s award-winning ProGPT helps brand managers simplify the use of real-world data in planning and decision making. With ProGPT, brand and analytics users can refine Key Business Questions, make routine updates to key dashboards, and explore hypotheses that can improve care-and-share—all with the ease of natural language. Build and update reports from patient-centric intelligence in seconds…without the back-and-forth often required to iterate on dashboards.

1

1. Prospection client analysis (2017) evaluating use of Prospection’s platforms prior to adoption and after adoption.

Prospection client analysis (2017) evaluating use of Prospection’s platforms prior to adoption and after adoption.

2

ThoughtSpot (2020), Dashboards are Dead, “The cost of personalizing insights with dashboards” formula. Prospection AI configuration (2023).

ThoughtSpot (2020), Dashboards are Dead, “The cost of personalizing insights with dashboards” formula. Prospection AI configuration (2023).